If You've Got a Message, We've Got You Covered

With over 4 million exposures per year, our digital 14' x 48' digital billboards offer National and Local advertisers the ability to effectively reach highly affluent commuters traveling along Rosemead Blvd. from the I-10, SR-60, and I-210 Freeways. With almost 13 million people in greater LA area, and about 250,000 within 1 mile of this digital billboard, your message is guaranteed to get the exposure you need to boost your business growth!

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Guidelines & Quick Tips

Simplicity is the fundamental guideline for creating good out-of-home design. The most effective out-of-home designs capture the essence of a message with lucid expression. For this reason, good out-of-home design can lead to better advertising executions in other media.

Product Identification
Make sure you can read the advertiser's name.

• Short Copy
  No more than 10 words total, and 5 words in the headline.

• Short Words
  Use short words for faster comprehension.

• Large and Legible Type
  Words are viewed from distances of 400-800 feet. Any text that is integral to the design should be as large as possible. (See chart and notes below)

• Increase Line Thickness
  At 600 feet, thin lines optically disappear.

• Forget "The Whitespace" Rule
  This rule does not apply to Outdoor. Unlike Print, the actual viewing size is too small. It's like having a 1"x3" newspaper ad with a lot of white space.

• Bold Colors
  Dare to be bold! Being subtle at 600 feet doesn't work.

• High Contrast
  High contrast means better visibility.

• Simplify Everything
  Focus on one key idea or message.

• View From 15 Feet
  View your creative from 15 feet. This simulates viewing from the road.
  Does it read well? Make sure your art is legible before it hits the streets.

• View For 5 Seconds
  View your creative for 5 seconds. This simulates driving past the billboard.
  Can you read the entire message in 5 seconds, if not your drivers will miss your message too.